Bridal Retailers

Bridal Retailers – Retailers Membership

As a forward thinking bridal retailer you will be constantly considering your business plan and possibly adapting all, or part, of your retail to UK buyers.   Our research shows that there is a growing trend in the UK for brides to purchase gowns off the peg. 

In the past 10 years the bridal industry has seen a growth in retailers providing brides with  gowns off the rail and many more brides wanting a gown at a discount price . Bridal retailers need to be able to access the growing demand of buyers – many retailers will have gowns within this price point.

Many retailers have found themselves without a platform to sell their discontinued and reduced samples, which are an important part of their business strategy.  Promoting sale events is often expensive and time consuming, this leads to samples sitting on a rail and becoming redundant.

Brides search for off the peg/discounted wedding dresses online but tend to be swamped with adverts for dresses provided by online overseas companies.   It has become very easy for brides to miss opportunities here in the UK. 

Our strategy is to be the place UK brides turn to first when wanting to buy a gown. We want to make purchasing a gown easier by bringing together UK brides with the largest collection of UK gowns.

We have built Wedding Wardrobe to enable everyone to access gowns throughout the UK – a dedicated membership that allows bridal retailers and private sellers the opportunity to sell off the peg, discontinued gowns and pre loved at a great price.

If you are interested becoming a member then please contact us to discuss your company and find out how we can work together.

Retail Membership (Annual Fee)  £35

Advertising days Monday & Tuesday

All members will need a to have access to social media & an email address